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Easy Ways to Turn Reviewers into Top Brand Advocates

In the influencer marketing sphere, intelligent shortcuts taken towards acquiring influencers really helps towards brand building and ultimately, sales. Taking reviewers and turning them into brand advocates is one of such shortcuts you should not be missing out on right now. If you are counting on reviews on ecommerce websites, forums, social events among others, to build a community, an audience base or both – read on.


Identify potential influencers among reviewers

Watch over your reviewers like a hawk guarding her flock and identify the list of repeaters. By this we mean the

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Finding the Best Hyperlocal Influencers for Your Small Business

The next most effective strategy for influencer marketing is here.


Who are hyperlocal influencers?

Hyperlocal influencers are those who post their opinions and reviews on a plethora of forums — bloggers, Instagram engagers and the Twitterati make up what are today popularly called “hyperlocal influencers”.

They are users who have gained a high following on social media due to the traction their content receives. These hyperlocal influencers end up endorsing brands through creative advertising and can influence buying patterns. In a fast-moving in a country like Nigeria where positive feedback and reviews do

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Proven Ways Brands/Advertisers Can Take Advantage of Instagram Story

Instagram Stories was introduced over the years, overtime, they’ve added a countless number of story updates – including GIF stickers, Instagram Music, polls and emoji sliders. While everyone is trying to keep up with the latest tools, it’s easy for readers to simply miss your posts. But not all hope is lost! There are still some innovative ways to take advantage of these story features and make your content stand out.

Use Instagram Story Stickers to Engage with Your Followers.
Tools like the poll sticker, emoji slider, and questions sticker allow your

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How to Draft Professional Outreach Email to Influencers and get desired Response

Influencer outreach is a make-or-break step in your efforts towards content marketing for successful, high engaging influencer campaigns.

Ask an Influencer: Why Aren’t Influencers Responding to My Emails?

Brands need to send a proposal to influencers about their campaign. This is quite simple but over the years it is discovered that Influencers don’t respond to some emails or there are a lot of back and forth before the detail is sealed.

Some Brands ask influencers to buy into a service that “guarantees” followers, and others are asking me to try a new product

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Proven Strategies to become a Top Social Media Influencer

What do you need to become a social media influencer? A unique voice, deeply engaging content and a niche that makes your content unique to you. Throw in a bunch of followers that grow consistently, and you’ve nailed it.

Easy, right?

Not quite.

With the active of social media users growing to millions, it takes more than ‘great content’ to turn into a social media influencer whose voice is respected and whose following is so genuine, brands employ them to become advocates or ambassadors for the brand.

To help you achieve influencer status, here

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Reasons Why Brands/Advertisers Should Work with Social Media Influencers

Brands and Influencers that are not working with influencers are missing out on all of these things! A honest question from someone not used to this type of advertising channel will ask for the reasons why should I work with influencers.

Many local, national and international brands here at OneStopAdvert have found that they may have to work with social media influencers, but they can’t just convincingly  itemize why. This can be because they don’t understand the concept. Some have seen the power of influencer marketing, others are because ‘everyone else

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PRESS RELEASE – Official Launching of OneStopAdvert Influencer Marketplace is pleased to introduce the First Nigeria Social Media Influencer Marketplace in a bid to disrupt the influencer marketing landscape today 12 November, 2018. We are a proudly Nigerian, truly international Company enabling Brands engaging influencers globally with our one-stop platform for brands on the hunt for relevant influencers, OneStopAdvert is not only an influencer discovery platform, but also a community management platform that enables influencer outreach and collaboration.


OneStopAdvert Social Media Influencer Marketplace is a Creative Social Media community built through data and analytics with focus on unique, scalable,

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Beginners Guide to Micro Influencers

Who are Micro-Influencers

Micro-influencers are brand advocates who have a deeply engaged, niche audience. They generally have between 1,000 and 10,000 followers, and while they don’t boast Laura Ikeji’s levels of stock-affecting social influence, they do offer opinions that are deeply trusted by their followers, who are generally like-minded folks looking for real talk.

The Micro-Influencer often have greater commitment and influence over their communities than mass influencers. Micro-influencers have “involved audiences” tend to act with more passion because they feel more connected with the influential and its content.

The Pros of the

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How to develop relationship with relevant Influential People in an Organisation

Influencers want to be noticed by corporate organisations for endorsement, sponsorships among others. Unfortunately, meeting the right people that can make decision can be an herculean task.  Before you can even begin to attract corporate clients, you should make sure you’re ready. You also need your own strong online presence, especially on social media platforms. When you contact potential clients. One of the first things they’re going to do is look up your website and social media pages. If you’ve contacted someone on Twitter and you only have 30Twitter followers, you

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Guide on  How to Get Paid Sponsored Post on Instagram

These days it seems like everyone either is an Instagram influencer—or wants to be one—and it’s easy to understand why.

Many folks see IG as an easy way to make quick cash. However, the reality is that for every person making 5 to 7 figures on Instagram, there are hundreds of thousands of people struggling to make even a dollar. This is the sad reality of the Instagram influencer game—nothing is guaranteed.

But before you give up hope, consider the implications of creating a plan of attack for how to get sponsored

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